Microsoft is purchasing the game company Activision Blizzard for $ 68.7 billion (approximately Rs 5 lakh crore). Let us tell you that blockbuster games such as ‘Call of Duty‘ and ‘Candy Crush’ have been made by Activision Blizzard, which is very popular. Microsoft has now expanded its reach by making its major deals in the gaming world. Let us tell you that there have been many allegations about this game by an American bully. These include allegations of sexual harassment and discrimination against women.
Activision Blizzard is the Best Deal for Microsoft in Gaming Industry 2022
For its largest purchase, Microsoft will pay $ 95 a share to one of America’s largest game publishers, known as Call of Duty and World of Warcraft. However, the issue of women is also serious. Microsoft has said Activision CEO Bobby Kotick will continue to work on it. Once the agreement expires, Activision Blizzard will report Blizzard business to Phil Spencer, head of Microsoft Gaming.
“This agreement will speed up Microsoft’s gaming business for all mobile phones, PCs, consoles and clouds and provide building blocks for this metaverse,” a Microsoft statement said.
The addition of the popular Activision Blizzard Games will give Microsoft an advantage over the Xbox gaming console. Popular games such as ‘Call of Duty and Overwatch’ will be added to Microsoft’s Xbox playground, which has given it a business edge.
Microsoft expects big profits
It is believed that through this agreement, Microsoft will acquire about 400 million monthly game users for Activision. In line with this, it will be filmed in the largest stadium in the world. Without this, Microsoft’s gaming business will grow. This will include mobile, PC, console and cloud-based games. In that case, new developments in the field of performance intelligence and systems are also expected in partnership with Microsoft Activision. Following this agreement, Microsoft expects the company to be able to quickly grow the Xbox console business. It will also help it compete better with Sony Corp. PlayStation. Activision has a long history with the Xbox.
Lots of games on the Xbox playground
For years in games, special games have been coming to Sony’s PlayStation, which has dominated its market. However, following this agreement, popular games such as “Call of Duty” and “Overwatch” will be added to Microsoft’s Xbox playground, which will give it a business edge. The company said Bobby Kotick would continue to serve as CEO of Activision Blizzard after the deal.
Last week, Take-Two Interactive Software Inc., another video game maker, announced that it was purchasing “FarmVille” game developer Zynga for a $ 11 billion deal.